Case Study Category

Enterprise IT SEO Case Studies

Enterprise buyers research differently and the content has to survive a technical reader. These are the campaigns built for that audience.

5 Studies
5

BigTech Reseller IBM Exposure: Eighteen Doors Into the Same Building

The BigTech Reseller IBM Exposure Campaign is Project Everywhere applied to one vertical: 17 AS400-family properties plus BigTechReseller.com, each with a distinct role. Every established AS…

Proof Point The AS400System.com family went from 9,278 weekly impressions and 60 clicks before the update to 1,322 impressions and 1…

BigTechReseller Editorial Voice: The Competitor-Seeding Campaign

An eight-round, two-day campaign started as a straightforward content-seeding job: new vendor hubs, new categories, new comparison articles on [BigTechReseller.com](https://www.bigtechresell…

Proof Point None of the three real defects (the heading-hierarchy CSS bug affecting every vendor page site-wide, the glossary alias …

Entity Architecture Rankings: Three Glossaries in One SERP

This is an active, open-ended case study. It documents an IBM [FlashSystem](https://www.ibm.com/products/flashsystem) SERP where three glossary pages tied to Krisada's work appeared together…

Proof Point Content depth across the three results wasn't remotely comparable, which undercuts a pure glossary-schema explanation.

Healthcare AI Infrastructure: Connecting Clinical AI to the Hardware

IBM was baking AI into Power hardware and IBM i tooling at the same time healthcare AI properties in the portfolio had no way to talk about the infrastructure, data locality, and governance …

Proof Point The correction was the interesting part, not the initial build.

IBM FlashCore Module Campaign: One Dataset, Seven Sites, Seven Jobs

Krisada supplied a full IBM [FlashSystem](https://www.ibm.com/products/flashsystem) FlashCore Module part-number and feature-code [dataset](https://developers.google.com/search/docs/appearan…

Proof Point Two things stood out, and neither was in the original brief.